Etna Digital

GOOGLE ADS

The first among the first ones

How much do you actually lose / gain ?

To be in front of the right buyers, in the right time, at the right place and with the right offer used to sound impossible. However, Google made it real.

Even 70% of browsed traffic take top 3 positions on Google, and 2% of marketers takes away 50% of total traffic.

The ones who searched for you using browser are for sure your most relevant audience, because they are already in search of your product.

Are you aware of how much you gain/loose by (not) positioning yourself on Google?

How much do you actually lose / gain ?

To be in front of the right buyers, in the right time, at the right place and with the right offer used to sound impossible. However, Google made it real.

Even 70% of browsed traffic take top 3 positions on Google, and 2% of marketers takes away 50% of total traffic.

The ones who searched for you using browser are for sure your most relevant audience, because they are already in search of your product.

Are you aware of how much you gain/loose by (not) positioning yourself on Google?

Look the list of key benefits in both cases.

The trap of mediocrity

In order to accomplish the outstanding results, searching for the key words, writing ads, giving bids and waiting for the results isn’t enough. The majority of businesses (even digital agencies) don’t do anything of the above said and get bad or intermediate results.Luckily, Etna isn’t one of them!

Our Google Ads team of experts will give the most optimal offers for every individual research, write irresistible titles and descriptions, customized to every key phase. We will work on constantly analyzing results, optimizing ads and scaling the best ones, making the unbelievable results.

It's not expensive, it's bad

“I get it, but prices per click for my industry are pretty high…

”We have to admit that this is the most frequent remark…It is true that bids are high for certain key words, actually the competition is big, but we can’t affect others.

So, let’s focus on things we can control and improve. And yes, be sure that prices of well created Google Ads can’t be unprofitable.

There are 3 main factors which affect the price per click:

1. Website quality
2. Ad relevance
3. Bid for the maximum price per click you give

Maximum scores and minimum CPC

Etna’s copywriters and developers will take care of making your website perfect, and Google Ads marketers will get the most out of your ads, providing the lowest price per click (CPC) and the highest possible return on investment (ROI).

By using the artifical intelligence, we will make sure that your every single request gets the most optimal offer according to estimated person’s affinity to the defined conversion (buying, leaving personal data, booking consultations…).

There are over 70 factors which affect the offer like location, age, gender, occupation, monthly incomes, interests, habits, current affinities…

That’s how we will bring the risk from waste of money to the bare minimum, and bring conversions to maximum!

So, if:

1.  You want to advertise your business on Google, but don’t know how
2.  You are not pleased with the current results or agency you work with
3. You want free analyze of your Google Ads account

Book free consultation and let us take care of your Google Ads, while you are staying focused on serving the glowing lava of new users who will completely flood your business!

What others say about us

Google Ads

Frequently asked questions

Google Ads it the type of pay-per-click advertising system. It allows advertising on browser, display network and YouTube. You will be charged for each click on your ad.

Search engine optimization (SEO) represents organic (free) positioning on Google for the most important key words

There are many factors according to Google Ads analyzes of SEO, including:

– Google Ads clearly shows you which key words give the best results, which helps the Google Ads strategy to improve and adjust putting focus exactly on them

– There is a bigger chance for people who have already seen your Google Ads ad to click on your position too, which leads to double CTR by combining Google Ads and SEO

– Google Ads allows you to collect worth targeting information about users, which can help you with refining SEO

Quality Score is rating which Google gives you – it is usually about quality and relevance of key words, ads and landing pages. It measures on a 1-10 scale.

1. Search (textual ads on browsers)

2. Display (visual and textual ads on other web locations)

3. Video (YouTube video ads)

4. Shopping (product lists on Google)

5. App (app promotion using different channels)